Smarter. Brighter. Mightier.

Apple Watch Series 9

Smarter. Brighter. Mightier.

Smarter. Brighter. Mightier.

An incredibly powerful chip. A magical way to use Apple Watch
without touching the screen. A display that’s twice as bright. Refer to legal disclaimers
Meet Apple Watch Series 9. Now available in carbon-⁠neutral case and strap combinations.

The Apple Watch Series 9 spins around dramatically.
  • The S9 SiP enables incredible speed and brightness.

    A side view of the Apple Watch showing how bright it is.
  • Double tap.
    A magical way to use Apple Watch without touching the screen.

    Available late 2023

    A finger and thumb tap together twice to answer a call, open a notification, skip to the next song, and more.
  • Advanced health sensors provide deep insights into your physical and mental health.

    A front view of the Apple Watch showing someone’s heart rate.
  • With mobile connectivity, make calls and receive messages even when you don’t have your iPhone nearby. Refer to legal disclaimers

    A front view of Apple Watch with an incoming phone call screen.
  • Lots of ways to stay active with the Workout app.

    A picture of a person riding a bicycle wearing an Apple Watch Series 9.
  • Get help in an emergency if you fall or get in a car crash. Refer to legal disclaimers

    An Emergency Services icon. And an icon that says "I'm OK."
  • Updated apps with watchOS 10 give you more information at a glance.

    A front view of five Apple Watch devices showing how much more information is on each thanks to the Watch OS 10 update.
    A closer front view of three Apple Watch devices.
  • Carbon Neutral

    The first Apple product with carbon-neutral case and strap combinations.

    Learn more at

    A front and side view of the new carbon neutral Apple Watch.


Change your strap. Change your look.

Interchangeable straps come in many different styles, materials and colours. So it’s easy to find the right look for the right moment.

Olive Alpine Loop, Light Pink Sport Loop, and Blue Ocean Band


Supercharge your Apple Fitness+ experience.

World-class workouts on your iPhone, iPad or Apple TV. Refer to legal disclaimers New workouts added weekly. Work out
how and where you want.

Workout metrics shown on Apple Watch and an Apple Fitness+ workout on iPhone